We are dedicated to the growth and development of the social sports industry, which endeavors to provide high quality sports and social activities for active people who participate in sports to have fun, be social, and be healthy. SSIA is a non-profit trade organization that fosters collaboration between members to share best practices, create opportunities and increase awareness of the industry and member organizations. The goal of this collaboration is to provide the industry and its members with enhanced access to resources and consumers.
The SSIA was founded on the main idea that communication and collaboration between businesses in an industry is key to helping the industry and its players grow and prosper. Our Industry Members are Social Sports businesses that operate sports leagues, tournaments and social events. Our Partner Members offer products & services like insurance, equipment, apparel, marketing and software. The benefits of being a member are maximized by attending our annual conference to meet and learn from others in our industry.
The SSIA began to leverage its size & scale in 2012 by establishing programs that benefit members far beyond the investment they make in the SSIA. Therefor, our value is entirely based on Member Benefits. These benefits fall into one (and sometimes more than one) of these categories:
> Collaboration and Knowledge Share
> Reducing Member Costs/Increase Revenues
> Overall Growth & Industry Recognition